About Business Analytics
Business Analytics equips learners with analytical, technical, and strategic skills to transform data into actionable business insights. This elective provides hands-on learning in data management, visualization, and predictive modelling for effective decision-making. The specialization integrates data science, statistical techniques, and business intelligence to prepare learners for high-growth careers in analytics, consulting, marketing intelligence, finance, operations, and digital transformation. With a strong focus on real-world datasets, industry tools, and practical projects, the program builds expertise demanded by modern organisations.
Learning Modules
Data Management
Data cleaning, preprocessing, database handling, and foundational analytics workflows.
Data Visualization
Creating dashboards and insights using tools like Tableau, Power BI, and Python libraries.
Predictive Modelling
Statistical modelling, machine learning techniques, forecasting, and decision-making models.
Business Intelligence
Transforming data into insights for marketing, finance, operations, and strategic planning.
Advanced Analytics
Big data tools, real-world datasets, optimization techniques, and digital transformation analytics.
Career Path
